RSS

Will an Android-powered Nokia Lumia line kill off Windows Phone?

08 Jul

Will an Android-powered Nokia Lumia line kill off Windows Phone?

The rumor mill says that Microsoft will release an Android-powered Nokia Lumia phone — a smartphone line that has been the flagship for Windows Phone. If true, will it mean the demise of Windows Phone?

The Web site @evleaks reports that Microsoft and Nokia will release a Lumia phone based on Android, but gave no details about release date or specs. The site has generally a good track record, so shouldn’t be ignored, even though there’s no way to confirm this latest rumor.

The move would not be as big a surprise at it first might appear. Microsoft and Nokia have committed themselves big-time to Android, primarily through Nokia’s initial X and more recent X2 line of budget-priced Android phones targeted at the developing world. The phones carry Microsoft services such as OneDrive, Skype, and Outlook.com rather than Google services on them, which is how Microsoft will make money on them. Their big-tiled interface also mimics Windows Phone. The hopes are that when users in the developing world move up the economic ladder, they’ll buy higher-price Windows Phone once they’re hooked on Microsoft services and used to a Windows Phone-like interface.

So far, though, Microsoft and Nokia has avoided committing to Nokia in the developed world, where the Lumia line is sold. The Lumia line is Nokia’s flagship, and typically are higher-priced phones.

But there’s a problem with Windows Phone and the Lumia line. It’s tanking. The latest figures from Kantar Worldpanel ComTech show that Windows Phone sales are sinking in the U.S. and China, and stalling in Europe, where it had met with some success. In the U.S. in May its market share was 3.8%, down from 4.7% a year previous. In China, its market share was a barely measurable 0.6% in May, compared to 3% a year ago. So Windows Phone is in trouble in the two largest smartphone markets in the world.

In Europe, things are only marginally brighter. In the five biggest European Union countries, its market share in May was at 8.1%, up from 7.1% a year ago. That’s now as good as it sounds, though. Back in November 2013, Windows Phone market share in those countries was 10%. So its market share in Europe appears to be on a downward trend.

Given all this, an Android-powered Lumia makes sense. Microsoft and Nokia would use the same strategy in the developed world as they are in the developing world: Stuff Windows services on the devices instead of Google ones. Microsoft would make money via its services.

But then what happens to Windows Phone? My guess is that even if Android-powered Lumias sell well, and Windows Phone continues to tank, Microsoft will still prop up Windows Phone. It would be too much of a public admission of failure to give up on Windows Phone entirely. And it’s possible that once people got used to the big-tiled interface of Android Lumia phones, they might eventually switch to Windows Phone. Possible, but not likely. Still, even if Microsoft and Nokia roll out Android Lumia phones, Windows Phone will likely be kept alive.

 
11 Comments

Posted by on July 8, 2014 in Technology

 

Tags: , , , , ,

11 responses to “Will an Android-powered Nokia Lumia line kill off Windows Phone?

  1. sims 4 details

    July 12, 2014 at 8:52 pm

    Asking questions are actually pleasant thing if you are not understanding something completely, however
    this post gives nice understanding yet.

    Like

     
    • mahustlerszone

      July 23, 2014 at 8:23 am

      Thanks, keep it Mahustlerszone for more informative articles

      Like

       
  2. Weidenbach

    August 5, 2014 at 3:29 pm

    Great information. Lucky me I ran across your blog by chance (stumbleupon).
    I’ve book marked it for later!

    Like

     
  3. source

    August 5, 2014 at 4:44 pm

    Fantastic website. A lot of useful info here.
    I am sending it to a few pals ans additionally sharing in delicious.
    And obviously, thanks to your sweat!

    Like

     
  4. american airlines phone number

    August 8, 2014 at 10:15 am

    I am regular visitor, how are you everybody? This paragraph posted at this
    web site is in fact nice.

    Like

     
  5. Www.Youtube.Com

    October 6, 2014 at 12:37 am

    This piece of writing is genuinely a nice one it assists new the web users,
    who are wishing for blogging.

    Like

     
  6. Holmes Air Purifier Filters

    October 11, 2014 at 12:20 pm

    Wonderful post! We will be linking to this particularly great article on our
    site. Keep up the great writing.

    Like

     
  7. Mi semanal

    October 12, 2014 at 7:41 am

    Unquestionably believe that that you said. Your favorite justification appeared to be on the
    web the easiest factor to bear in mind of. I say to you, I certainly get annoyed even as folks consider issues that they just do not understand about.
    You controlled to hit the nail upon the top as neatly as outlined out the whole thing without having side-effects
    , people can take a signal. Will likely be again to get more.

    Thanks

    Like

     
  8. clash of clans tool

    October 15, 2014 at 3:03 am

    I know this if off topic but I’m looking into
    starting my own blog and was wondering what all is required to get setup?
    I’m assuming having a blog like yours would cost a pretty penny?
    I’m not very internet savvy so I’m not 100% positive. Any suggestions or advice would be
    greatly appreciated. Cheers

    Like

     
  9. canoe and kayak

    October 16, 2014 at 8:01 am

    With havin so much written content do you ever run into any problems of plagorism or copyright infringement?

    My blog has a lot of completely unique content I’ve either written myself or outsourced but it seems a lot of it is popping it up
    all over the web without my agreement. Do you know any ways to help stop content from being stolen? I’d genuinely appreciate it.

    Like

     

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s